Kleine Zalze hatches independents plan
12 July, 2012
South African wine estate Kleine Zalze has signalled its intention to target the independent retailing channel in the UK by moving its entire portfolio of wines to Hatch Mansfield.
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Ben Branson
Ben Branson: How to brand non-alc spirits
There are many different elements to consider when launching a non-alcoholic spirits brand. Aside from creating the liquid, the bottle design and communication are also crucial touchpoints.
